Creative Agency Team Pages
7 Examples of Engaging "Meet the Team" Pages to Bring a Personal Touch to Your Website
Creating a "Meet the Team" page on your website can humanize your business and make it more relatable to visitors. With the help of HubSpot's user-friendly website builder, you can easily build a personalized page to showcase your team members. This adds a personal element and makes it easier for visitors to connect with your brand.
HubSpot's "Meet the Team" feature offers a modern, grid-style design that allows visitors to click on team members' faces to view their bio, credentials, and social media profiles. Here are some examples that demonstrate how businesses have effectively used this feature to showcase their team and brand.
Yokel Local: Putting a Face to Your Brand
As an agency partner of HubSpot, Yokel Local presents itself as an extension of its clients' marketing teams. Their "Meet the Team" page prominently features their staff, allowing visitors to put a face to the name behind the brand. The clean and simple design adds to the friendly and approachable vibe of the agency.
Philly Reps: Clean and Minimalistic Approach
Philly Reps takes a more minimalist approach to their "Meet the Team" page compared to other businesses. The grayscale employee photos take center stage, creating a consistent and professional look. This design effectively highlights the team without any distractions.
Digital Marmalade: Balancing Technical Expertise and Fun Culture
Digital Marmalade's "Meet the Team" page strikes a balance between showcasing their technical proficiency and their agency's fun and friendly culture. Each team member's profile includes quirky employee stats, and their headshots follow a similar composition and background, adding a unique twist to their page and giving visitors a snapshot of the team behind the agency.
Bolden: Adding Style with Hover Effects
Bolden's "Meet the Team" page may seem conventional at first glance, but they make up for it with added style. The team bios feature a subtle but effective hover effect, adding visual flair to the page. As a digital design agency, these small details showcase their capabilities and attention to detail.
Canela Bakery: Incorporating Personality and Theme
At Canela, they understand the importance of their people and brand story, just as much as their delicious menu offerings. Their "Meet the Team" page includes each employee's name, pronouns, and a short bio. Each team member's photo is accompanied by a baked good or cup of coffee, staying true to the bakery's theme. They also share their favorite desserts, connecting back to their mouth-watering treats. Adding a personal touch, each bio includes the employee's favorite song and astrological sign, making it lighthearted and relatable.
Drexler: Simple and Polished Design
Drexler demonstrates that a dedicated "Meet the Team" page is not always necessary. Their team member marquee appears on the homepage and uses scrolling to reveal each team member's portrait. The "hands-on" portrait style adds to their unique and polished design, showcasing their creativity and capability.
Matchstic: Combining Identity, Creativity, and Individuality
As a branding agency, Matchstic knows the importance of identity, creativity, and individuality. Their "Who We Are" section highlights the human element of their brand and incorporates their creative side. Hovering over each team member's thumbnail reveals a fun and quirky illustration overlaid on their photo. Additionally, their unique custom cursor adds a playful touch and complements their brand's identity.
Atlassian: Professional with a Quirky Touch
On their "people" page, Atlassian, the company behind popular software solutions used by businesses worldwide, showcases their team members in action at the office. The leadership team's photos feature colorful headshots breaking out of vibrant background boxes, adding a touch of liveliness to their page. Hovering over each image reveals vector graphics related to the individual's role, and clicking on a photo brings up a bio and social media icons.
Putting Faces to Names: The Power of Unique Team Pages
When it comes to company websites, the "about us" page often gets overlooked. However, it can be a valuable opportunity to showcase the people behind the brand and leave a lasting impression on visitors. One way to make your team page stand out is by taking a creative and unique approach.
The Impact of Unique Team Pages
While traditional team pages may list basic information about employees, some companies have found success with unconventional and imaginative designs. For example, LiveChat features conceptual and symbolic portraits for each team member, while Etsy showcases their large team with a scrollable "people board". These approaches not only highlight the individuals behind the company, but also add a memorable touch to the overall website experience.
Other companies, like UWG, Bluleadz, and Media Junction, use creative techniques such as incorporating personal animations, favorite gifs, and bold thumbnails to showcase their team's personality and expertise. These inventive team pages not only capture readers' attention, but also provide a glimpse into the company culture and make potential customers feel more connected.
Best Practices for Your Own Team Page
Looking to revamp your own team page? Take inspiration from companies like Humaan, Salted Stone, and Oak + Rumble, who have found success by using a mix of group and individual photos or videos to showcase their team's creativity and global mindset. Additionally, consider incorporating short and quirky bios to further highlight the unique personalities of your team members.
Fishfinger's Refreshing "Meet the Team" Page
Fishfinger, a creative agency, has taken a refreshing approach to their "Meet the Team" page. Rather than the traditional employee photos and bios, they have created personal animations and short, playful bios for each team member. This not only adds a touch of creativity to the page, but also makes it more engaging and personable for visitors.
Why This Works
Incorporating creativity and personality into your team page, like Fishfinger has done, can make a big impact on the overall website experience. It not only makes your team page stand out, but also provides a glimpse into the company culture and can help attract and retain customers.
So don't settle for a boring and predictable team page. Get inspired by these companies and find a unique and creative way to showcase the individuals behind your brand. Putting faces to names can make all the difference in creating a memorable and personable website experience.
Tips for a Stellar "About Us" Page
A well-designed and visually appealing "About Us" page can leave a lasting impression on visitors and potential customers. Here's how you can make your page stand out and showcase your brand's personality.
- Incorporate high-quality images that are consistent with your brand's visual aesthetic.
- Ensure that the images are properly sized for optimal display on your page.
- Consider using alternative visuals such as illustrations to add a creative touch.
Don't be afraid to infuse some personality into your page, similar to how Fishfinger does it. Whether it's a touch of humor or a polished and professional tone, find a way to make your brand more relatable and memorable to your audience.
Showcase Your Team's Personality
Introducing your team on a "Meet the Team" page is an effective way to establish trust with potential customers and create a personal connection. Highlighting your team's personalities and the company's culture can set you apart from competitors.
The key is to incorporate your brand values into your "Meet the Team" and "About" pages, conveying your identity in a clear and impactful manner. Whether you opt for a detailed and eye-catching layout or a simple grid format, showcasing the faces behind the brand can build a strong connection with visitors.
Be sure to share these tips with other businesses looking to improve their "About Us" page. With the help of the right marketing software, you can also streamline your efforts and see tangible results. Start for free or request a demo today to see how you can drive revenue, save time and resources, and measure and optimize your investments all in one convenient platform.