# Sales enablement with Shiken

> Record real sales calls, score them against your methodology, build practice roleplays from the losses, and deliver coaching where reps already work.

Canonical page: https://shiken.ai/sales-enablement

## The loop

1. Record the call (bot or bot-free) and sync it to CRM.
2. Score the conversation against MEDDIC, SPIN or your own scorecard.
3. Generate a roleplay from the moment it went wrong.
4. Deliver the practice in Slack or Teams.
5. Measure whether the behaviour changed on the next call.

## Related

- [AI roleplay and coaching](https://shiken.ai/features/roleplay-and-coaching)
- [AI meeting recorder](https://shiken.ai/features/meeting-recorder)
- [Shiken for enterprise](https://shiken.ai/enterprise)

## Machine-readable index

- [llms.txt](https://shiken.ai/llms.txt) — site index for AI assistants
- [llms-full.txt](https://shiken.ai/llms-full.txt) — full product reference
- [pricing.md](https://shiken.ai/pricing.md) — every plan and price
- [openapi.json](https://shiken.ai/openapi.json) — the organisation API