Question 1

How does Shiken compare to Fathom?

Accepted Answer

Fathom records, transcribes and summarises meetings, syncs them to your CRM, and on its Business plan scores internal calls with AI scorecards and coaching metrics. Shiken does all of that, with bot-free or bot-based capture, speaker diarisation, team intelligence and custom scorecards, and then goes further: every call can be turned into an AI roleplay, a microlearning module, a SCORM package, a captioned video clip or a full course. It is a meeting recorder plus a learning platform plus a coaching platform, not only a notetaker.

Question 2

Do I have to give up my CRM sync if I switch from Fathom?

Accepted Answer

No. Shiken syncs meeting notes, coaching scores and action items into HubSpot, Salesforce and Dynamics 365, as Fathom does for HubSpot and Salesforce, and adds integration with your LMS, Slack, Teams and SCORM-ready delivery so frontline teams can practise what the calls surface.

Question 3

How does coaching compare?

Accepted Answer

Fathom offers AI scorecards and coaching metrics on its Business plan, with each scorecard tied to a meeting type and applied to internal-hosted calls. That is a genuine strength. Shiken offers custom scorecards built around your methodology (MEDDIC, SPIN, onboarding, discovery, compliance) on every plan that includes the recorder, and then closes the loop: if a rep misses the objection-handling criterion on five calls, Shiken generates a targeted AI roleplay plus a five-minute microlearning drill and sends it to Slack. Fathom tells you what needs work; Shiken also helps you fix it.

Question 4

Can Shiken generate training content from meetings?

Accepted Answer

Yes, this is the core of Shiken. One good discovery call becomes a library asset: a roleplay scenario, a microlearning module, a flashcard deck, a shareable highlight reel and a SCORM export. Fathom’s published materials describe summaries, clips, playlists and CRM write-back; they do not describe generating training content or roleplays from calls as of October 2026.

Question 5

Does Shiken include video editing?

Accepted Answer

Yes. Shiken ships with a built-in video editor: trim, auto-caption, brand with your logo, and export or share as a public link, embed, SCORM package or Slack, Teams or SMS message. Fathom describes clips and playlists of highlights; caption editing, branding and SCORM export are not described in its published materials as of October 2026.

Question 6

What about privacy and the mute button?

Accepted Answer

Shiken respects the mute button and never captures muted audio. For regulated customers it adds contractual zero-retention, EU hosting (AWS eu-west-1), SOC 2, ISO 27001 and GDPR compliance, plus enterprise controls over who can record, which sources can be ingested and how long data is stored. Check Fathom’s own security and privacy pages for its current controls.

Question 7

Is Shiken suitable for non-sales use cases?

Accepted Answer

Yes. Fathom’s coaching features are built around sales and customer-facing meeting types. Shiken is equally strong for customer success, language learning (40+ languages with voice roleplays), communication and leadership coaching, interview prep, compliance and onboarding. Any meeting becomes training content, and any skill becomes an AI roleplay.

Question 8

How does pricing compare?

Accepted Answer

Both publish pricing and both have a free plan. Fathom’s pricing page lists Free, Premium at $20, Team at $19 and Business at $34 per user per month on monthly billing, with AI scorecards on Business. Shiken’s paid tiers bundle meeting recording, coaching, roleplays, video editing and the learning platform in one subscription. If you would otherwise pair Fathom with separate roleplay, microlearning and LMS tools, compare the combined cost against Shiken on your own seat count.

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